Judy Stenmark, BSc MPH, has been leading the Global Self-Care Federation as Director General since September 2020. During that time, she has overseen a restructure and rebranding of the organization and implemented a new direction – the Future of Self-Care Strategy. She has a background in health with a degree in physiotherapy and a Master’s in Public Health. A long-standing career leading global and national NGOs in the musculoskeletal arena, with an eight-year tenure as head of the International Osteoporosis Foundation in Nyon, Switzerland and nine years leading Osteoporosis Australia before that. An Australian national, Judy has spent the last ten years living and working in Switzerland. In this time, she established a strong network within global healthcare institutions, including the World Health Organization, international scientific academia and among many global pharmaceutical and consumer health companies.