This document contains almost 20 success stories detailing the human impact of the Expanded Social Marketing Project in Nigeria (ESMPIN). The success stories highlight personal stories of individuals – from IPC agents to traditional and religious leaders – involved with the project’s activities to increase the use of modern family planning methods and child health products across 22 states in Nigeria.
About ESMPIN: ESMPIN is implemented by Society for Family Health (SFH) Nigeria under USAID. The five-year, nationwide social marketing project focused on 22 priority states in Nigeria. ESMPIN contributes to USAID’s development objective of improving the health of women and children in Nigeria, by increasing the use of modern family planning methods and child health products in Nigeria. SFH implements ESMPIN in partnership with the Association for Reproductive and Family Health (ARFH), BBC Media Action (BBC MA) and PSI.