This May, we invited our audiences to an event where Global Health organizations shared how they used Human Centered Design (HCD) to create health services with the consumers who use them–while taking the pandemic into account every step of the way.
In this webinar, we heard from the following organizations:
From hygiene behavior change communications, to sexual and reproductive health (SRH) support for people with disabilities, to providing safe spaces for menstrual health in a refugee camp, our speakers discussed how co-designing health programming leads to successful uptake of healthy behaviors in challenging environments.
We invite you to download the slides and view the presentation below.
Our discussion covered:
- PSI’s work with the Hygiene and Behavioral Change Coalition (HBCC) in partnership with Unilever and the Foreign, Commonwealth & Development Office (FCDO). The HBCC has reached 1 billion people with vital COVID-19 messaging. Our goal is to increase the uptake of preventative behaviors across a wide range of countries, including South Africa, Kenya and Vietnam.
- ThinkPlace and Leonard Cheshire discussed their work on remote user design and engagement to improve access to SRH support for people living with disabilities during COVID-19.
- YLabs shared insights conducting design research during COVID and designing safe spaces for menstrual health in the Bidi Bidi refugee camp in Uganda.
Moderator:
Jenny Cozins, Positive Action Business Programs and Partnerships Lead at ViiV Healthcare
Jenny Cozins is the Business Programs & Strategic Partnerships Lead for Positive Action at ViiV Healthcare, part of GSK where she has worked for eleven years. Her roles in Global Health have included in-country positions in west and east Africa focusing on behavioral change communication, program replication, and M&E. In her current role, she leads on strategic partnerships, and business alignment, and works with a number of innovative partners and global stakeholders on community-led HIV prevention and retention in care interventions for those most at risk. Prior to this, she worked in a number of commercial leadership roles.
PRESENTERS:
Abigail Winskell, Deputy Director, Delivering Innovation in Self-care (Project DISC) at PSI
Abigail is a marketing professional with a range of experience working across commercial and non-profit sectors. She started her career at Unilever – developing marketing campaigns for iconic brands like TRESemme, Lipton, Degree/Rexona. Abigail transitioned to Population Services International where she led the development of the Keystone design framework – a program design process that brings public health, marketing, HCD and market dynamics disciplines together to build sustainable, consumer-centric interventions. During her time at PSI, she has also supported many project teams to apply marketing approaches to their work and worked closely with PSI’s social enterprises on building their portfolio and business plans. Currently Abi is the Deputy for the DISC project – focused on developing solutions to scale up self-injection and other self-care interventions in Uganda and Nigeria.
Sarah Palmer, Disability Advisor, Inclusive Programs at Leonard Cheshire
Sarah is an experienced social inclusion specialist focusing on participatory and inclusive methodologies. Her focus is to develop strategies to ensure that people who are often marginalized by the development process get a say in shaping and leading interventions that are intended to improve their lives. Sarah is currently working with consortium partners on the Women’s Integrated Sexual Health (WISH) program to make their organizations and programs disability inclusive.
Brittany Thurston, Senior Executive Designer at ThinkPlace Kenya
Brittany Thurston has 8+ years of experience in social marketing, behavior change communication, program design and project management in East and Southern Africa. She has a strong track record of owning end-to-end design processes, including design research, insight generation, designing and prototyping new products and supporting strategic design activities. Most recently Brittany represented ThinkPlace in the global consortium for a large-scale UK government funded awareness program focused on the integration of women’s sexual and reproductive health services (SRH) across the African continent. She led multi–country teams, in collaboration with local stakeholders, to design community-led approaches to address the barrier of the most hard-to-reach populations face when accessing SRH services.
Joseph Kwesiga, Senior Product Designer at YLabs
Joseph is a UX designer from Uganda with a passion for all things creative. He is currently the senior designer on the Cocoon project at YLabs. His previous design experience includes working with Design Without Borders in Kampala to create a game and assessment tool to educate young people in Uganda about sexual reproductive health. He has also worked with Diwala on a decentralized credential verification platform for displaced communities. Joseph attended the School of Visual Arts and holds a master’s degree in Design for Social Innovation. When he’s not designing the perfect user experience, you can find him producing music, sampling fine cheese, or trying to pronounce “synthesis.”
