by Christina Julmé, Marketing and Communications Coordinator, OHMaSS
Haitian cities are growing so fast that organizations like OHMaSS, PSI’s network member in the Caribbean nation, can’t track them effectively with a simple map. This rapid growth often leads to poor infrastructure, resulting in navigability issues and directions that are difficult to understand—which can be particularly challenging for girls and young women trying to access services from health facilities.
This is why OHMaSS is leveraging the power of drones to provide visual directions with videos, so that girls and young women can find their way to youth-friendly services in Port-au-Prince. OHMaSS has made visual directions to 25 local clinics, detailing the exact roads that lead to the health clinics.
Through its social media campaign, Djanm Enfo, OHMaSS distributes these videos via Facebook to an audience that has already consumed 2 million minutes of content focused on increasing knowledge and awareness of sexual and reproductive health for girls and young women in Haiti.
With these videos, Haitian girls and young women can navigate their way to the power of good health they deserve.
This article appears in PSI’s Impact magazine, released in tandem with Women Deliver 2019, as part of an ongoing conversation about putting #PowerInHerHands.
Banner Image: © PSI/Evelyn Hockstein