YouthAIDS
AIDSMark



Society for Family Health


Program
Focus:
HIV/AIDS, malaria, reproductive health, child survival

Target
Regions:
Nationwide

Target
Population:

Focus on youth, low-income groups and vulnerable high-risk groups


2006 Estimated Health Impact:

Unintended pregnancies averted: 1.2 million (explained)

Episodes of malaria averted: 1.6 million (explained)


Products:

LifeStyles Condoms since 2006

Plana CycleBeads
Natural Child Spacing using Standard Day Method since 2006

Larimal
(ACT) Artemisinin Combination Therapy for Malaria since 2006

Supanet
long lasting insecticide-treated nets since 2005

Permanet long lasting insecticide-treated nets since 2004

Waterguard safe water treatment since 2004

Lubrica lubricant since 2003

KidCare (Chloroquine) malaria pre-packaged therapy since 2003

Duofem
(formerly Confidence) oral contraceptives since 2001

Postinor 2 emergency contraceptives since 1999

Noristerat
injectable contraceptive since 1995

Depo-Provera injectable contraceptive since 1995

Gold Circle
male condoms since 1990


Local
Collaboration:

SFH collaborates with the National Action Committee on AIDS , Federal Ministries of Health, Water Resources and Women Affairs. Others include the National Agency Food and Drug Administration and Control , ActionAid International, Crown Agents, Pathfinder International, Oil and Telecommunications outfits, uniformed services, civil society and faith-based organizations as well as other international and local organizations and public entities.


Current
Donors:

British Department for International Development (DFID)

The Global Fund To Fight AIDS, Tuberculosis and Malaria (Global Fund)

Private and corporate donors

U.S. Agency for International Development (USAID)


Year Program Began: 1985

Project Activities and Highlights

HIV/AIDS

• Focus on Youth
SFH implements a comprehensive social marketing program that improves reproductive and sexual health with special emphasis on youth. In 2004, it developed a popular youth campaign ‘Zip Up’ in collaboration with FBOs to promote abstinence and delay in sexual debut. This ‘Zip Up’ campaign was so popular that Nigerian youths have adopted it as life style anthem. Since 2005, SFH’s partnership with BBC World Service Trust has helped increase mass media outputs for HIV prevention, especially with the development of youth specific targeted and designed campaigns such as Flava and “Ya Take Ne”? which address issues raised from community level intervention interactions. In 2006, efforts increased to target Female Out of School Youths especially in the predominantly hard to reach northern parts of Nigeria.
• Peer Education Plus
Nigeria’s President Obasanjo expressed the Nigerian government support of SFH programs when he launched the Peer Education Plus (PEP) in 2006 as part of activities marking the World AIDS Day. The PEP Model is a replicable, scaleable and cost effective model that uses well-developed participatory approaches to behavior change. It engages at-risk populations in the process of developing positive behaviors. It is a community level strategy that was implemented in 112 low-income, high-risk community sites in Nigeria. Following its exit strategy and handing the program over to trained community-based organizations, scale up activities have commenced in various other communities. The PEP Model has the potential of being a global guide that could be used for effective community level interventions that facilitate the adoption and maintenance of healthy behaviors .
• Stakeholder Collaboration
SFH's HIV program has many stakeholders who have put HIV policies in place and are at different stages of implementing specific internally driven programs that address issues such as prevention, stigma and discrimination, care and support. These groups include faith-based organizations — Muslim and Christian, including contemporary and youth attracting faith groups. Other collaborations include networks and coalitions of people living with HIV/AIDS as well as youth serving organizations, policy makers, uniformed services, and corporate entities.
• Workplace Intervention
The Nigerian Bottling Company (NBC) (Coca Cola) Project 2004 – 2005 was designed to increase knowledge and awareness about HIV; increase personal perception of risk; increase correct and consistent condom use; decrease the level of stigmatization surrounding HIV and STIs and increased knowledge about voluntary counseling and testing. The Exxon Mobil project trained peer educators for workplace outreach. SFH provided technical support for surveys, peer education, drama, condom logistics, education material production and distribution. Shell Petroleum Development Company and Chevron HIV/AIDS Prevention Programs are targeted at building the capacities of employees to effectively increase access to HIV prevention, care and treatment among their fellow colleagues. Strategies include peer education; condom distribution and training of trainers.
• Targeting Transport Workers
The Maiduguri – Port Harcourt transport corridor project is a targeted intervention program that cuts across Nigeria. This project was conceived to add value and sustain the existing behaviour change efforts aimed at reaching transport workers and their support staff. 76-trained Corridor Marshals (two at each identified transport stop,) act as peer educators and conduct interpersonal communications. Combined, these marshals reach an average of two thousand truckers every month.
•

Condom Social Marketing
SFH has consistently promoted its Gold Circle brand of condom in Nigeria since 1990. From modest sales of 55 million in 1995, it sold 160 million pieces in 2005 thus providing 74% of the total condom market share in Nigeria. In 2006, SFH introduced LifeStyles into the Nigerian market as an up market alternative to the segment of the condom market.

•

Behavior Change Communications (BCC)
"One Thing at a Time" Radio drama serial continues to run in four Nigerian languages – Pidgin English, Hausa, Igbo and Yoruba, and is listened to by 35% of Nigerians aged 15 to 29. Mass media campaigns on a variety of issues include delaying teenage sexual debut and partner reduction. Touring street theatre educates about safer sex, abstinence and HIV prevention.

•

Research
The National AIDS and Reproductive Health Survey (NARHS) provides information on levels of HIV preventive knowledge and behavior; sexually transmitted diseases and VCT. The High Risk Audience Survey is the follow up study among high-risk groups in Nigeria - sex workers, transport workers, members of the Armed forces and the Police and unmarried youth aged 15 to 24 years.
Project PLACE Survey (Priorities for Local AIDS Control Efforts) is a rapid assessment tool used to monitor and improve HIV prevention programs' coverage in areas where HIV transmission is likely to occur.

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Malaria

• Artemisin-based Combination Therapy (ACT)
In January 2006, SFH initiated the first social marketed anti-malarial treatment based on ACT in the commercial sector in Nigeria. With substantial new sources of public funding for malaria due to come on-stream in 2006, SFH looks forward to expanding its support to the Ministry of Health in targeting effective malaria prevention and treatment products throughout Nigeria.
• Long Lasting Insecticid-Treated Nets (LLINS)
In 2005, SFH launched LLINs through the commercial sector and a pilot antenatal and child welfare clinic delivery system targeting malaria risk groups with heavily subsidized LLINs.
• Prepackaged Anti-Malarial Treatment
Since 2003, with initial start-up funds from PSI and subsequent support from USAID and DFID, SFH has been distributing KidCare (Chloroquine) and Fansidar (Sulphadoxine/ Pyrimethamine) prepackaged malaria treatments. In just over two years, SFH has distributed more than 3.3 million prepackaged anti-malarial treatments to children under five years. SFH sits on the National Antimalarial Drug Policy Implementation Transition Committee and has been instrumental in developing Nigeria's ACT policy.
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Reproductive Health

• Family Planning (FP)
SFH distributes an estimated 74% of the contraceptives in Nigeria. Mass media campaigns on a variety of FPissues include knowledge on modern methods and barriers to adopting child spacing, and touring street theatre educates on FP.
• Improved Reproductive Health In Nigeria
The Improved Reproductive Health In Nigeria (IRHIN) Project is the first direct US grant given to any Nigerian NGO. It is a five-year cooperative agreement between USAID/Nigeria and SFH that aims to improve the health and quality of life among Nigerians by increasing the use of reproductive health products and services among women of reproductive age using four outputs:
- Improved quality of reproductive health services;
- A strengthened enabling environment;
- Expanded demand for improved reproductive health products and services;
- Increased access to reproductive health products, services and materials.
•

Promoting Sexual & Reproductive Health and HIV/AIDS Reduction
PSRHH in Nigeria supports the Federal Ministry of Health in the production of a national behavior change strategy for Reproductive Health and Family Planning awareness in Nigeria. To contribute to an enabling environment for Child spacing amongst FBOs, SFH engages with FBOs and has supported FBO specific activities targeted at reaching religious faith adherents at the faith groups levels and also supports the Religious Leaders Consultative Forum on Maternal Mortality Rate Reduction at the national level.

• Research
The National AIDS and Reproductive Health Survey (NARHS) also provide information on levels of sexual behavior and reproductive health issues including family planning and female circumcision; gender violence and behavior. Findings from the 2005 monitoring tables indicate that Belief that condoms offer effective dual protection against STIs/HIV and unwanted pregnancy as well as women’s confidence to negotiate condom use with boyfriends rose from 74% in 2003 to about 91% in 2005 and 45% in 2003 to 81% in 2005 respectively.
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Child Survival

• Safe Water
The Nigerian National Water Supply and Sanitation Policy was adopted in 2000 make accessibility to adequate water and sanitation the right of every Nigerian. Despite this, one in every three Nigerians still do not have access to improved water supply, thus diarrhea diseases remain a leading cause of death – second only to malaria, for children under five years of age. SFH through it Maternal and Child Health programme is working to reduce the high incidence of morbidity and mortality associated with diarrhea diseases by improving household water quality through the use of WaterGuard, which is intended to reduce the unacceptable high incidence of death among Nigerian children arising from consumption of poor quality water.
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Future Plans

With substantial new sources of public funding elicited by the confidence in its abilities due to impressive and result oriented program implementation and resource management SFH remains the leading Nigerian public health focused NGO. It is both a Principal Recipient (PR) and Sub Recipient (SR) to the Round 5 of Global Funds made available to Nigeria. There are also potentials of increased funding for malaria programming. SFH has undoubtedly positioned itself as the darling of donors targeting Nigeria. While its staff exhibit a high sense of professional competence, their fears remain their inability to say no to new funding and collaborations. It continues to expand its support to the government of Nigerian in targeting effective HIV, RH and malaria prevention and treatment as well as product supply and distribution throughout Nigeria. It plans to introduce at least five new products into the Nigerian market in 2007.
Back to Where We Work


Nigeria Ad

Society for Family Health materials offer advice on the prevention of HIV/AIDS.

Nigeria Zip Up

One of PSI's most successful programs, Society for Family Health raises awareness of healthier lifestyles with events like this youth rally.

Resources

• Abuja Diary: In Nigeria, Everything Is Big

PDF 429K
AIDSMark Regional Lessons Learned: West and Central Africa

• PDF 267K
SFH First Nigerian NGO To Get Direct U.S. Funding

• Peer-Marketing Alerts Young Adults to AIDS Danger

• Revitalizing Social Marketing Programs

Search PSI's research for studies on Nigeria

Press


• BBC Website Highlights SFH



• Contact Info

 
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